New Zealand KiwiSaver round-up app Feijoa has completed Creative HQ’s Fintech Lab 2026 accelerator programme, three intense months that have set the business up to reach more of the Kiwis who need it most.

The Fintech Lab 2026 wrapped on Thursday 17 April at the Fintech Festival in Wellington, with the 12 fintech companies presenting to a sold-out event.

Since launching in September 2025, Feijoa has been changing the way Kiwis think about saving - rounding up everyday purchases and channelling the spare change into nominated KiwiSaver accounts. Today, current users are collectively contributing $2 million a year extra to their KiwiSaver accounts and are forecast to grow their retirement savings by more than $75 million when they retire. It’s early proof that removing the friction from saving can make a real difference, at a time when the average KiwiSaver balance sits at just $37,000.

A keynote from personal finance commentator Frances Cook, on the importance of trust in fintech and money products, struck a chord with the Feijoa team. It’s a principle that has been central to how the app was built from day one.

“Being part of Fintech Lab 2026 has accelerated our business in ways we didn’t anticipate, and that’s exactly the point,” says Mark White-Robinson, Co-Founder of Feijoa. “The mentorship from Creative HQ and the relationships built across our cohort are genuinely rewarding. There’s something powerful about working alongside people who understand what you’re building and are invested in your success.

“Being a part of this group has deepened my appreciation of the extent of innovation within New Zealand’s fintech community and the role this can play in strengthening our economy. We wish our peers every success,” concluded Mark.

Commenting on Feijoa’s involvement, Chris O’Neill from Creative HQ said; “It’s been fantastic watching Feijoa go from strength to strength in the programme, from raising capital to signing new partnerships... the future is bright for them and New Zealander’s looking to boost their KiwiSaver.”

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